Hello, lovely to meet you. 👋

Nagisa Ikeda, Product Designer

I'm a San Francisco-based product designer with over four years of experience in B2B and B2C fintech solutions across mobile, web, multi-platform products, and design systems. Leveraging a background in architecture and data savviness from urban studies, I bring a structured, strategic approach to design. Rooted in growth theory principles, I transform complex challenges into clear, intuitive workflows that drive impactful user experiences.

I specialize in crafting accessible, streamlined experiences that drive user engagements and business impacts - with a playful twist.

#Fintech
#workflow AUTOMATION
#AI insights

Connected Wealth

Led the design transformation of a disjointed system comprising 500 apps into a single, intuitive platform, achieving a 35% improvement in advisor productivity.

Private Banking

#Hackathon
#Mobile

Healthii

How I reversed Type II Diabetes in 6 months focusing on convenience & affordability.

Hackathon

#growth Design
#Netflix for design professionals

Material Bank Japan

How I redesigned the Sign-up flow for an early-stage architectural startup in Japan, addressed its acquisition & retention challenges.

Impact: 150%+ in MAU, 70%+ in retentionn rates

Startup

🏆#2022 UX gold Award for Asset managers
#data-driven design

🔐 Risk Summary

How I used rainbow charts to display investment risks instantly.

2022 UX Award Winner for Asset Managers by Corporate Insights.com.

Private Banking

Dynamic Dropdown

#variables & conditional statements

Using Figma's conditional statements, I developed an advanced dropdown component with variables.

🔐 Drawer Component

#Design system

Examined how the drawer component is used in complex financial application.

#COMING SOON

Error Messages

#design patterns

I examined how the interactions between various error messages and backend/user-facing responses.

Cats Are Awesome

#Mobile

As a cat owner, I created this cat food app so new cat owners can learn about cat nutrients.

Case study
Case study
Case study

My favorite tools 🛠️

These are the tools I use everyday

Figma

UX/UI Design & Prototyping

Framer

Web design & development

Framer

Web design & development

Rive

Interactive animations

Rive

Interactive animations

Maze

Unmoderated testing

Maze

Unmoderated testing

Spline

Spline

3D design

Spline

Spline

3D design

Slack

Communication

Slack

Communication

Ways of working 💡

Skills that I use to create
world-class products

Skills that I use to create world-class products

UX Design

From wireframes to user journeys I utilise various UX techniques to deliver world-class experience.

UI Design

To make outstanding UX work, it still needs polished visual design.

To make outstanding UX work, it still needs polished visual design in which I excel as well.

UI Design

To make outstanding UX work, it still needs polished visual design.

UX Research

I create interactive surveys, hold user interviews, and follow user data to find out what works and what not.

UX Research

I create interactive surveys, hold user interviews, and follow user data to find out what works and what not.

Prototyping

I build prototypes to quickly gather more feedback about products.

Prototyping

I build prototypes to quickly gather more feedback about products.

Workshops

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

Workshops

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

Collaboration

I bring positive energy to teams I work in and can communicate effectively about decisions we need to make.

Collaboration

I bring positive energy to teams I work in and can communicate effectively about decisions we need to make.

Hi, I'm Nagisa! 👋

Hello, lovely to meet you. I am a Senior Product Designer and Interaction Designer in the SF Bay Area. With a background in architecture and roots in Japan, I specialize in uncovering simplicity within complexity.

I have been in the design industry for over a decade and in product design specifically for 4+ years. I enjoy solving complex, data-driven problems through in-depth research to drive meaningful business impacts. My curiosity extends to the realms of human psychology, art, philosophy, and crafting playful experiences.

Design Influences

Le Corbusier

Ando Tadao 

Jason Yuan

Justin Barber

Bauhaus

Swiss Design